Berry Babe Byron Bay Ice Cream | Brand Identity

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Introduction
Berry Babe is a playful, sophisticated, nostalgic ice cream parlour located in Byron Bay.
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What I did

It offers a natural, real fruit twist on classic ice cream. Berry Babe’s owner Amelia contacted me to create a brand Identity that would make her new ice cream stall stand out in the food market. Our project goal was to create a brand identity to represent the real fruit in the product, Byron Bay and surf culture.

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